Växjö-based Åse Thuveson, with extensive experience in customer-close work and brand profiling, takes over as CEO of Softhouse’s growing Småland operations. The Softhouse Group operates in 11 locations, including in Bosnia, and has an investment portfolio of seven software-intensive growth companies. Åse is a well-established person in the region and will be responsible for operations in the three Småland offices in Växjö, Jönköping and Kalmar.

For almost thirty years, Softhouse as a group has had a stable foothold as a supplier of highly qualified expertise in software development and design. The design area is delivered through its own agency brand Milou. The deep software expertise is also used to help software-intensive product companies develop faster by actively investing in the companies and then having a close relationship in the companies’ continued journey forward.

Softhouse’s main business in Småland is software development for a number of strong brands.

We are very pleased to have a locally well-established asset like Åse as the leader of our Småland operations, says Sara Mårtensson, Group CEO of Softhouse. A lot is happening in the region and Åse will be a great contribution to work closely with our customers and making sure we spread software knowledge locally with our technology events.

Softhouse is a really fine, entrepreneurial and stable company with good core values, says Åse Thuveson. Values are essential to me and Softhouse is a warm company that cares about the people in the digital world we operate in. I already have a strong feeling for the company and the people I will be working closely with.

The Småland offices have wind in their sails, and recently the Jönköping office bursted out of its seems. This despite the fact the software consulting industry is experiencing generally higher competition today. Softhouse sees that Åse, with her strong drive, will proceed further on the path and make Softhouse more visible.

I’m really looking forward to showing what more Softhouse can do for this region. There is so much to develop and I will definitely bring my drive with me. Where I’m involved, things usually happen, Åse concludes with a smile.

Åse Thuveson most recently comes from the role as Sales and Marketing manager at Nordlo Växjö and Ljungby, and was previously Sales Manager at Elite Hotels in Växjö. She will start her position on the 2nd of October.